Next Tuesday (26th July from 3.30 to 5pm) myself and my colleague Paul Milne will be running the parallel session:

A7: Listen, Repeat, Learn: How to use Social Media Conversations and Activities to Measure and Demonstrate Impact and Improve Engagement

We will be exploring various ways and tools to measure and engage in social media in this session with some hands on activities to help us all think about what will work in our own contexts. I was able to virtually attend the very useful Metrics and Social Web Services workshop last week and that gave me some really interesting areas to think about including in my own session. However I thought it would be really helpful – even at this late stage – to see if you have any views on the topic that you would like to see reflected in this session.

I would also love to know what questions, problems or ideas you might be keen to raise around social media measurement – whether or not you are planning to attend the session. What would you like to see covered in this session? Do you have particularly positive or negative experiences in monitoring and measuring social media that you would like to share and reflect upon?

I would love to hear your thoughts and, where possible, feed them into next week’s session. Please comment below, share on Twitter (to the #iwmw11 hashtag or via @suchprettyeyes) or, if you’d prefer to respond more privately then email me: nicola.osborne@ed.ac.uk.

I very much look forward to meeting many of you next week!